Island Charms is a family owned business on Anna Maria Island. We opened in 2017 as a home accent store and jewelry boutique. Our concept was born from our founder, Lauren Collins', love for fine Italian pottery. Several family trips to Positano and Tuscany allowed her to develop a unique understanding of and respect for authentic craftsmanship. 

​In addition to our house-ware and gift items we have also carefully curated a selection of jewelry and fashion accessories, which appeal to a variety of customers from as far as Europe to as close as our neighbors on Pine Avenue. Our collection of both locally made jewelry as well as unique designers from across the globe is hand-selected by Lauren and her daughters, who both have a deep passion for hand-crafted accessories. 

Our love for jewelry blossomed along with the shop. We saw how a jewelry purchase could mean so many different things. It could be a momento from your time at the beach, a means to complete an outfit, a special occasion purchase, or a gift for a loved one.

Please join us on this special journey as we continue to expand our selection and bring a tasteful assortment of jewelry, beach accessories and homeware to our beautiful little island.